we are experience designers
Call it a dream, call it a vision, call it a pavilion
How do you highlight the story of the branch organisation for green entrepreneurs and the information point for horticulturalists in an exhibition where everyone already has a green profile? And in addition make it clear that the entire Floriade is a showcase for their work?
By creating a world of wonders, full of inversions and alienation, that also shows what the world devoid of green would look like. And we will make the pavilions reflective so that whoever looks at a VHG/Hic pavilion, will see the entire Floriade.








































credits
- client vereniging van hoveniers en groenvoorzieners / hoveniers informatiecentrum
- construction kloosterboer decor
- decoration decodel
- audio visuals mansveld
- photography mike bink
awards
- winner floriade award environment 2012