Always on the lookout for a good story and the right angle for creating a valuable experience.
At Tinker, I help clients transform their messages and stories into meaningful experiences. Experiences that bring about change, both in behaviour and in perception. In my role as a consultant, I take the lead in projects and monitor the concept and the look and feel.
I’m curious, always on the lookout for a good story. What is the story our clients want to tell? What’s the point of view we choose for telling their story in such a way that visitors want to hear it? And how do we turn that story into a valuable experience? It takes more than coming up with the right format. The experience only becomes truly valuable if it is based on a proper analysis of the underlying issue. Telling relevant stories for brands and institutions. That's what gets me fired up.